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In 2022, Apple sold almost 7 million phones, up from 3 million in 2020. In order to increase its regional focus, Apple is expanding its presence in India and making changes to its management structure.
In addition to shifting production to India, Apple is working to increase its share of the country's premium smartphone market over the next ten years.
In April, Apple CEO Tim Cook inaugurated the first Apple stores, Apple BKC and Apple Saket, in India. The two stores have combined witnessed monthly sales of Rs 44-50 crores, reported Economic Times.
After seeing tremendous development in China , Apple understands the value of a large market like China and the necessity of taking the necessary steps to seize the opportunity.
Apple sold 380 million iPhones in China in last ten years
Apart from this Apple is also preparing to launch credit cards and payment apps to cater to the Apple users in India.
