Table of Contents
The Asia Pacific region is set to experience remarkable growth in its online population over the next five years, with a projected increase to more than 3.5 billion users by 2028 from 2.9 billion in 2023.
Asia Pacific region is expected to account for over 53% of global online users by 2028.
This rapid expansion is driven by factors such as:
- Booming internet accessibility: Governments and private entities are working together to improve digital infrastructure and provide affordable internet access across the region.
- High smartphone adoption: The widespread availability of affordable smartphones has made it easier for people to connect to the internet, particularly in countries like China, India, and Indonesia.
- Digital transformation: The shift towards digital services and e-commerce has accelerated due to the COVID-19 pandemic, leading to an increased demand for digital literacy and online connectivity.
Definitions
Online population. Total number of individuals or users who have access to the internet and regularly use it for various purposes, such as communication, information gathering, entertainment, shopping, and more (at least once in a month)
Additional Notes
Release Date: April 2024
Region: Asia Pacific - including Australia, China, Hong Kong, India, Indonesia, Japan, Malaysia, New Zealand, Philippines, Singapore, South Korea, Taiwan, Thailand, Vietnam and other Asia
Time Period: 2009 to 2028
Author: Datum Research Team
Source: Datum Global Online Population Forecast 2023-28
Methodology
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To forecast upcoming market trends and opportunities, our market sizing and forecasting team makes use of statistical models, time series analysis, and other forecasting approaches.
To create precise estimates, we take into account elements like historical data, market drivers, economic indicators, consumer behaviour, and the competitive environment.
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Our dedicated team produces over 30 forecasts annually, enabling a comprehensive understanding of global market trends.
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