
Datum Intelligence


Live Streaming and Short Video Platforms Revolutionising Pet Food Marketing in China
Short video platforms have emerged as a dominant force, rivaling traditional e-commerce in influencing consumer choices.

Double 11 Day GMV Reached $167 Billion in 2023
The Double 11 Day, also known as Singles' Day, has become a global e-commerce juggernaut, with its Gross Merchandise Value (GMV) reaching an astounding $167 billion in 2023.

Why Netflix is Launching its Own Ad Server
Netflix announced to launch its own ad server gain full control over its advertising future and creating targeted, personalized ad experiences for its 270 million subscribers.

Springwel Mattresses to acquire D2C brand SleepyCat
Springwel Mattresses, a leading player in the sleep solutions industry, is reportedly in advanced talks to acquire SleepyCat
Video Gaming Industry in Turmoil
In the first two months of the year, over 8,500 jobs were cut across various gaming companies, following a record-breaking 10,500 layoffs in 2023.

Indonesia Online Population Forecast 2023-28
In 2023, Indonesia had approximately 221 million internet users, with an internet penetration rate of 80% of the total population.
iPad Revenue Share Declines Amid Apple's Total Growth
After experiencing a temporary boost in 2020 and 2021 due to the COVID-19 pandemic, iPad sales have been on a decline for the past two years.

Japan Online Population Forecast 2023-28
In 2023, Japan had 117.3 million internet users, constituting 94.9 percent of the total population.

Hong Kong Online Population Forecast 2023-28
In 2023, Hong Kong had 6.9 million internet users, constituting 92.8 percent of the total population.

Taiwan Online Population Forecast 2023-28
In 2023, Taiwan had approximately 22.4 million internet users, with an impressive internet penetration rate of 93.9% of the total population.

Malaysia Online Population Forecast 2023-28
In 2023, Malaysia had 30.6 million internet users, representing 89.6 percent of the total population.
Starbucks' Challenges Brew Beyond a Single Quarter
Starbucks reported a decline in U.S. same-store sales for the first time since 2020, with a 3% drop in sales and a 7% decrease in foot traffic.

Singapore Online Population Forecast 2023-28
In 2023, Singapore had approximately 5.6 million internet users, with a high internet penetration rate of 93.2% of the total population.

Iran Online Population Forecast 2023-28
In 2023, Iran had approximately 69.6 million internet users, representing a penetration rate of 78.4% of the total population.

Vietnam Online Population Forecast 2023-28
In 2023, Vietnam had 98.5 million internet users, representing 79.1 percent of the total population.